Tag / healthy snacks

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  • SUBSCRIPTION SAMPLING GAINS COMPETITIVE LEAD IN E-COMMERCE SAMPLING

    A Growing Market The changing world of E-commerce sampling is expanding to cater to a swell of online shoppers. Online giant Amazon this week announced their re-starting of their product sampling campaign in Italy. Consumers can trial free samples from various brands without the obligation of having to purchase or review the product. As more…

    September 17, 2020

  • Is Partnership Sampling the Best Marketing Channel for Healthy Kids’ Brands?

    The healthy snack market is always aiming to gain a crucial lead in engaging a younger target audience; specifically children.  Marketing to a younger audience can be a powerful tool in influencing a child’s eating habits, particularly relevant at the moment as the Government continues to encourage healthy eating amidst Covid19. During childhood, food preferences…

    August 26, 2020