We create effective product sampling campaigns that are

Sampling Agency UK

Product Sampling Agency

Product Sampling

Product Sampling

Integrated Sampling

Integrated Sampling curates the perfect mix of sampling techniques
to deliver optimal results for every campaign.

We look after all sampling elements under one roof to drive efficiencies in...

Targeting, Relevance, Measurement and ROI.

Product Sampling Agency

Sampling techniques include...

Product Sampling

Brand to Hand Sampling

Office Sampling

Guerrilla Sampling

Retail Sampling

Event Sampling

Partnership Sampling

Sampling Roadshows

Experiential Sampling

Goody Bags

Ride Share Sampling

Digital Sampling

Take Away Sampling

Subscription Sampling

Smart Speaker Sampling

New Home Sampling

Insert Placement

eCommerce Sampling

Review Sampling

Magazine Sampling

Direct Mail + Door Drop Sampling

Salon Sampling

School Sampling

New Parent Sampling

Gym Sampling

Student Sampling

“80% of consumers say free samples significantly influence their purchasing decision.”

Flavor of the Month.


Remote Working – is it right for your agency?

In an industry that is traditionally all about face-to-face engagement, Flavor have tried to challenge traditional perceptions of what product sampling should be – by exploring every possible route for brands to get their products into the hands (and hearts) of eager consumers. With that in mind, it made sense that we mirrored that mind-set…


Better-for-you brands: Top 3 ways to tackle poor taste perceptions

By Richard Lloyd-Williams, MD at Flavor. Better-for-you brands have seen enormous growth in 2022. Healthy options have grown from a niche – a couple of shelves tucked away in the free from section – to whole aisles in supermarkets across the country.  These options range from plant-based and low-calorie offerings, through to low & no…

Is Digital Product Sampling the future of FMCG Marketing?

With the advent of the internet, brands and retailers can now reach new audiences on a targeted, and at times, on a global scale. There are a number of channels that traditional product sampling cannot offer in the digital space, but how do you get your product or brand noticed in the digital jungle? One…


5 Tips on How to Write an Award Entry for Food & Drink Brands

Entering and hopefully winning awards in any industry can be a really effective way to gain awareness and increase perception of your product + brand. In the Food & Drink industry, it holds even more weight! Having an award against your name certifies the quality of your product for consumers and distributors alike – offering…

Lucy head shot (1)

Welcome to the Family – Lucy Wakely

Flavor are continuing to grow our Client Servicing + Project Management Team to support an ever-growing list of sampling channels, exclusives, territories, and Happy Clients! With 7 years of experience within the events and experiential sector, Lucy will join the Flavor Family as an Account Manager and will be involved in end-to-end management of small…

the grocer awards

Flavor’s MD sits on judging panel for NPD awards

The Grocer New Product Awards celebrate and reward outstanding innovation in the UK FMCG sector in both branded non-food and food & drink categories.  Attracting a broad spectrum of entrants from some of the UK’s largest FMCG suppliers to the most exciting start-ups, these awards are highly coveted, positioning winners as the best in the…

experiential marketing campaign

5 experiential campaigns for your next sampling activity

One of the best ways to connect and interact with consumers, build relationships and form memorable moments with them is through experiential marketing. It’s not as scary as it sounds, in fact it’s quite the opposite. It allows brands to create unique, immersive face-to-face experiences that encourage audiences to actively participate with a brand or…