Flavor. An Integrated Sampling Agency

June 29, 2020

Sainsbury’s Future Brands Program; How to use it as a platform to stay on their shelves and drive rate of sale…

Sainsbury’s Future Brands What do salmon skin crisps, vegan chocolate and beetroot ketchup all have in common? At first glance, seemingly nothing but these are all innovative products of brands benefiting from Sainsbury’s Future Brands initiative. Initially the brainchild of a team who wanted to capitalise on consumers appetite for different authentic products, it rolled…

January 6, 2021

How Sampling at Key Life Moments Can Create Long Term Customers

Key Life Moments Consumer choices are the result of cognitive and motivational consequences. Formed inherently from habits or routines, consumers repeat actions that have rewarding outcomes; i.e they are satisfied and it meets their current need. These routines are developed over a period of time and form part of a person’s identity, adapting to their…

January 6, 2021

Flavor Creates Review Focussed Sampling Channel with Taste Box Club Subscription Service.

Introducing Taste Box Club For the past 6 months, Flavor Sampling has been working tirelessly on creating and executing multiple campaigns in the subscription sampling world. Subscription sampling has become a popular and strategic route for brands who want to sample effectively through the U.K.’s large market of subscription boxes. In working side by side…

November 18, 2020

Welcome to the Family

November sees exciting changes at Flavor HQ, as Dan Manning joins the tight-knit team as Account Director. Dan is a seasoned addition to the team, having sat at the helm of large-scale sampling campaigns. With over 10 years strong experience in the experiential marketing world, Dan has been instrumental in orchestrating large-scale campaigns across Europe…

October 14, 2020

Product Sampling Adopts Well to Changing Landscape

Product Sampling Adopts Well to Changing Landscape When a July survey (First Insight) found that 80% of women said they felt unsafe testing beauty products through product sampling instore, things seemed bleak for the sampling industry. Brands scrambled to adopt and provide innovative alternatives. It seemed almost certain social and virtual sampling would capitalise on…

October 8, 2020

One Thousand Days of Tasting; How to Market to Children Effectively with Product Sampling

One Thousand Days of Tasting Healthy eating is particularly topical at the moment – with Covid19 potentially having less of an impact on healthier people who exercise regularly. Varying ‘schemes’ have been encouraged over the last few years to reduce sugar intake and encourage your fruit and veg uptake of 5-a-day. With traffic lighted foods…

Integrated Sampling curates the perfect mix of sampling techniques to deliver optimal results for every campaign.

We look after all sampling elements under one roof to drive efficiencies in...

Targeting, Relevance, Measurement and ROI.

Sampling techniques include...

Brand to Hand Sampling

Social Sampling

Guerrilla Sampling

In Store + On Trade

Event Sampling

Scouts Sampling Partnership

Take Away Sampling

Office Sampling

Subscription Sampling

Experiential Sampling

New Home Sampling

Ride Share Sampling

Nanny Sampling

Sampling Roadshows

Smart Speaker Sampling

Direct Mail Sampling

Door Drop Sampling

Partnership Sampling

Remote Working Sampling

eCommerce Sampling

Student Sampling

New Parent Sampling

Goody Bags

Review Sampling

“80% of consumers say free samples significantly influence their purchasing decision.”

Flavor of the Month.

Integrated Sampling curates the perfect mix of sampling techniques
to deliver optimal results for every campaign.