Tag / Partnership Sampling
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Flavor Sampling: Our Story
In September 2019 (just before all the madness happened) my best friend and I decided to start a sampling agency… now known as Flavor Sampling. In this blog (purely for reminiscent purposes) we decided to outline how it all came about, including some of the successes and challenges along the way… The Founders Curt and…
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Remote Working – is it right for your agency?
In an industry that is traditionally all about face-to-face engagement, Flavor have tried to challenge traditional perceptions of what product sampling should be – by exploring every possible route for brands to get their products into the hands (and hearts) of eager consumers. With that in mind, it made sense that we mirrored that mind-set…
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Hello Fresh – Now Available to Book with Flavor Sampling
Flavor Sampling are proud to announce that we now offer HelloFresh as part of our Subscription Sampling channel. HelloFresh is the largest Food Subscription Box in the world, with over 1 million deliveries made every month in the UK alone. As well as adding its own unique ability to maximise the targeting potential, Flavor are…
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Takeaway Sampling – One of the best Sampling Channels Available in the UK
Takeaway Sampling As part of Flavor’s mission to get brands effectively and cost efficiently into their audiences’ hands, we are proud to be able to hero Takeaway Sampling as a burgeoning and highly impressive Sampling Channel. Working with independent restaurants who deliver through a variety of partners (including Deliveroo, Uber Eats, Just Eat and more),…
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Flavor teams up with Grateful boxes to offer new sampling route to at-home workers
Remote Working Sampling Credit: Pure NPD Integrated sampling agency Flavor have partnered up with a new subscription box service, Grateful, to unlock the potential of product sampling with at-home employees of large businesses. Grateful give employers an opportunity to send a regular gift box to their remote and furloughed employees. The idea is that with so…
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How Sampling at Key Life Moments Can Create Long Term Customers
Key Life Moments Consumer choices are the result of cognitive and motivational consequences. Formed inherently from habits or routines, consumers repeat actions that have rewarding outcomes; i.e they are satisfied and it meets their current need. These routines are developed over a period of time and form part of a person’s identity, adapting to their…
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Flavor Creates Review Focussed Sampling Channel with Taste Box Club Subscription Service.
Introducing Taste Box Club For the past 6 months, Flavor Sampling has been working tirelessly on creating and executing multiple campaigns in the subscription sampling world. Subscription sampling has become a popular and strategic route for brands who want to sample effectively through the U.K.’s large market of subscription boxes. In working side by side…
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Product Sampling Adopts Well to Changing Landscape
Product Sampling Adopts Well to Changing Landscape When a July survey (First Insight) found that 80% of women said they felt unsafe testing beauty products through product sampling instore, things seemed bleak for the sampling industry. Brands scrambled to adopt and provide innovative alternatives. It seemed almost certain social and virtual sampling would capitalise on…
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One Thousand Days of Tasting; How to Market to Children Effectively with Product Sampling
One Thousand Days of Tasting Healthy eating is particularly topical at the moment – with Covid19 potentially having less of an impact on healthier people who exercise regularly. Varying ‘schemes’ have been encouraged over the last few years to reduce sugar intake and encourage your fruit and veg uptake of 5-a-day. With traffic lighted foods…
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How Integrated Sampling Campaigns Can Drive Product Awareness and Brand Perception
A SNEAK PEAK AT THE LATEST ARTICLE WRITTEN ABOUT FLAVOR SAMPLING AND THE POWER OF INTEGRATED SAMPLING… For the full article click here https://pure-npd.co.uk/articles/how-integrated-sampling-campaigns-can-drive-product-awareness-and-brand-perception The Scenario Karma Bites are a popped lotus seed snack positioned to be a luxurious treat and a healthy alternative to popcorn. In early 2020, the company, run by Ashwin Ahuja,…
